About Us

Talk About Roots

Ours span over 60 years to the pioneering of the North American greenhouse industry. Before Grandpa Umberto Mastronardi came along, there were no commercial greenhouses in North America. His vision was to provide consumers with fresh greenhouse grown vegetables all year long. After four generations, the Mastronardi family still owns and manages what is now the leading greenhouse vegetable company on the continent, growing and selling world-class tomatoes, peppers and cucumbers.

Today, in the spirit of Grandpa Mastronardi, we continue to pioneer new greenhouse technology and sustainable growing practices to better our business and environment. And while we use the latest technology, we still keep some things old fashioned, like the way our produce is vine-ripened and hand-picked to ensure the highest quality possible. It’s our way of staying true to our roots, while delivering unbeatable flavor.

Chef Roger Mooking | Celebrity Chef | Television Host | Cookbook Author | Restaurateur

Roger Mooking

Roger Mooking has earned a reputation as one of North America's premier Chefs by developing a culinary philosophy built on the perfect execution of globally inspired culinary traditions. Coming from a culturally diverse background, the Trinidadian-born, Canadian-raised Chef is no stranger to combining various influences to new and exciting culinary adventures. After Roger's paternal grandfather migrated to Trinidad from Quandong, China he went on to open several bakeries on the small Caribbean Island. This sparked the family's many successful forays into the restaurant and catering business, with Roger's father and extended family eventually overseeing many establishments.

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